At Five Luxury Properties L.L.C., we are committed to protecting the privacy and personal data of every individual who interacts with us. This Privacy Policy explains what information we collect, how we use it, who we share it with, and the rights you hold under applicable UAE law.
By using our website, contacting us, or submitting an enquiry, you agree to the practices described in this policy.
Contents
Who We Are
Five Luxury Properties L.L.C. is a Dubai-based luxury real estate agency operating under the regulatory framework of the Dubai Land Department (DLD) and the Real Estate Regulatory Agency (RERA). We specialise in premium residential and investment properties across Dubai, including villas, apartments, and off-plan developments.
Data We Collect
We collect only the information necessary to provide you with our real estate services and respond to your enquiries. This includes:
- Full name — to address you correctly and personalise our service
- Phone number / WhatsApp number — to contact you regarding your property enquiry or consultation
- Email address — for follow-up correspondence and property updates
- Property preferences — such as interest in buying, renting, or investing, and specific areas or budgets you share with us
- Communication records — records of messages, calls, or enquiries submitted through our website or via WhatsApp
We do not collect sensitive personal data such as passport details, financial records, or identification documents unless specifically required to complete a real estate transaction, at which point separate written consent will be obtained.
We do not use cookies, tracking pixels, or analytics tools on this website.
How We Use Your Data
Your personal data is used solely for the following purposes:
- Responding to your property enquiry or free consultation request
- Matching you with suitable properties based on your stated preferences
- Scheduling property viewings, calls, or meetings with our agents
- Sending you relevant property listings, off-plan updates, or market insights (only if you have expressed interest or consented)
- Processing and completing real estate transactions where you engage our services
- Maintaining records as required by RERA and DLD regulations
We will never use your data for unrelated commercial purposes or sell it to third parties for marketing.
Legal basis for processing: Your data is processed on the basis of your consent (when you submit an enquiry form), legitimate interest (when we follow up on a consultation request), and legal obligation (where required by UAE real estate regulations).
Third-Party Sharing
We may share your information with a limited number of trusted third parties where necessary to deliver our services:
- WhatsApp / Meta Platforms: When you contact us via WhatsApp, your messages are processed by Meta Platforms Inc. under their own privacy policy. We use WhatsApp solely for direct client communication.
- Property portals (e.g. Bayut, Property Finder): If you enquire through a third-party portal, that portal's privacy policy governs how they handle your initial data before it is passed to us.
- CRM and business tools: We may use secure CRM platforms to manage client communications. These providers are bound by confidentiality and data protection obligations.
- Regulatory bodies: We may be required to share limited data with the Dubai Land Department (DLD), RERA, or other UAE government authorities as required by law.
We do not sell, rent, or trade your personal data to any third party for commercial purposes.
International transfers: If any of our service providers are located outside the UAE, we ensure that adequate safeguards are in place to protect your data in accordance with UAE Federal Decree-Law No. 45 of 2021 (PDPL).
Data Retention
We retain your personal data only for as long as necessary to fulfil the purpose for which it was collected, or as required by law.
- Enquiry and consultation data is retained for up to 2 years from your last interaction with us
- Transaction records related to completed property deals are retained for a minimum of 5 years in compliance with UAE commercial law and RERA requirements
- Marketing communications data is retained until you withdraw consent or request removal
Once data is no longer required, it is securely deleted or anonymised.
Data Security
We take the security of your personal data seriously. We implement appropriate technical and organisational measures to protect your information against unauthorised access, loss, alteration, or disclosure.
- Secure data storage on password-protected and access-controlled systems
- Limited access to personal data — only authorised team members who need it to perform their role
- Encrypted communication channels where applicable
- Regular review of our data handling practices
While we take every reasonable precaution, no method of electronic transmission or storage is 100% secure. In the unlikely event of a data breach that affects your rights, we will notify you and the relevant UAE authorities in accordance with the PDPL.
Your Rights Under UAE PDPL
Under UAE Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data (PDPL), you have the following rights regarding your personal information.
To exercise any of these rights, please contact us at info@fiveluxuryproperties.com. We will respond within 30 days of receiving your request.
RERA Compliance
As a licensed real estate agency in Dubai, Five Luxury Properties L.L.C. operates under the regulatory oversight of the Real Estate Regulatory Agency (RERA) and the Dubai Land Department (DLD).
In compliance with RERA regulations, we are required to maintain certain records related to real estate transactions, brokerage activities, and client interactions. These records may include client identification, transaction details, and correspondence relevant to a property deal.
Where RERA or DLD requires us to retain or disclose information as part of our regulatory obligations, we are legally bound to do so, and this takes precedence over a request for erasure. We will inform you if this is the case.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal obligations. The "Last updated" date at the top of this page will always indicate when the most recent revision was made.
We encourage you to review this page periodically. Continued use of our website or services after any changes constitutes your acceptance of the updated policy. For significant changes, we will make reasonable efforts to notify existing clients directly.
Contact Us
If you have any questions about this Privacy Policy, wish to exercise your data rights, or have concerns about how your information is handled, please reach out to us directly.
Five Luxury Properties L.L.C.
Our team is available Monday to Saturday, 8am – 5pm (GST). We aim to respond to all privacy-related enquiries within 2 business days.